Hallelujah, summer is here!
It’s officially our favorite season of the year! Sweet, sunny summer. To celebrate the launch of summer 2019, we invited a bunch of our favorite gals to Malibu Café, a gem hidden away in the hills of Malibu, California. This cute, rustic country mart is the place for yummy local eats and refreshing, cool drinks.
Our uber-fashionable guests enjoyed games, tasty food, delicious drinks. It was awesome to see the gals socialize with each other as well as representatives from the brand. So many smiles, laughs, and great conversation! A huge highlight for guests was being able to check out the upcoming product from our Blowfish Malibu Europe line. Trust us, there are some cuties in there! But one of our favorite moments of the evening was being able to teach our European friends how to make a proper American s’more! It’s quite incredible to see the face of someone eating a s’more for the first time. Let’s just say we may have started an obsession.
How are you celebrating the start to summer?
Blowfish Malibu and Friends set sail on Friday, August 17th, on our first ever Summer Boat Party.
Our marketing team spent a month flushing out the plan for our summer soirée. From scouting the location, to penning the guest list, to the food that would be served. Plus we wanted to create epic goodie bags to give the girls to take home with them. Everything needed to be accounted for. Everything needed to be perfect.
Originally, we planned on hosting our summer bash at a local restaurant in Malibu. But our President Don Weiss came to the rescue and volunteered to host the event on his sailboat in Marina Del Rey. (Check out our last party on the boat HERE!) Obviously, this was the ideal way to host both a party AND give our guests an unforgettable experience!
So what was the plan, you ask? We invited a group of our favorite LA girls on board for lunch and rosé as we sailed up the coast to Malibu. For food, we went with our all-time favorite, Bay Cities Deli, offering everyone on board a selection of sandwiches and salads. (Our team cannot get enough of their caprese sandwich. We even brought the leftovers back to the office for everyone to devour!) More importantly, we aimed to give our guests an opportunity to meet other like-minded, creative women.
As for the guestlist, we spent a solid amount of time putting together a list of women who felt authentic to Blowfish Malibu. Our end goal was to invite gals who understand the brand and who would bring a positive attitude on board. Plus we wanted to meet ladies we could see ourselves developing lasting relationships with. Ultimately, we were ecstatic by the girls who came and CANNOT wait for future collaborations with them. Each gal was incredible in their own unique way!
A massive shoutout to Matrimony Media for coming along to sail with us for the day and for documenting the event so beautifully. In all seriousness, we cannot get enough of these photos.
And if you were wondering what those epic goodie bags contained, let me tell you. Each individualized tote included a branded Malibu Spirit Jersey, a customized beach towel, sunscreen, and a pair of Blowfish Malibu Play in white.
We can’t wait for the next Blowfish Malibu event! If you are interested in attending our next bash, let us know! We would love to meet you.
Check out the photos below!