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Get to know one of our Customer Service Reps at Blowfish Malibu, Aaron Ware.

Thanks for taking the time to meet with us, Aaron! We’re excited to learn more about your role at Blowfish Malibu, what inspires you, and what excites you about the future with the brand.

Read on to learn more about Aaron:

Tell us about your role at Blowfish Malibu.

I work in Sales and Customer Service. I work alongside sales rep Henry Colominas, who is responsible for the southeast region of the United States. I am responsible for placing orders and making sure orders are shipped in a timely manner.  In addition to working with Henry, I take phone calls from customers. Customers will call in regards to placing an order and asking for line sheets with product information.  Consumers will call in regards to stores in their area that carry our brand, and they often ask me what styles do I recommend.  The most interesting part of working in Sales/Customer Service is seeing the different trends and styles for each region. Customers that live in the northern region of the US typically call for boots, whereas consumers in the southern region are all about sneakers and sandals.

What did you do previously before joining the Blowfish Malibu team?

I previously worked at K-Swiss, in the same role.

How did you get started with Blowfish Malibu?

I got started with Blowfish Malibu by a recommendation from my good friend Allie Woerner, who is a member of the Marketing team.  She thought I would be a perfect fit for the Blowfish family.

What do you like most about working in the fashion industry?

What I like most about working in the fashion industry is seeing the different trends in each region of the country.  Also, women are very unique and versatile when it comes to putting an outfit together.

What’s your favorite part of your job?

Working the Atlanta Market Show in Atlanta, GA. I really enjoy this show because it allows me to meet our customers in person, and put a name-to-face. The show also puts in perspective how successful we have been as a brand for the past 4-5 years.  Our booth at the show is consistently filled with people trying to place orders, and new customers wanting Blowfish product in their boutiques.

The Blowfish Malibu offices are in LA. What’s your favorite thing about the city?

My two favorite things about LA are the beautiful weather and the different types of restaurants.  How can you hate living in a city where the average temperature is 72 degrees? The great weather allows us to enjoy outdoor activities with friends and family. I’m biased, but I believe that LA is the food capital of America. If you wanted, you could eat at a different type of restaurant for 365 days.

Which is your favorite pair of Blowfish Malibu shoes?

The Play sneaker in Red Buffalo Check. It’s a sneaker that you can wear year-round.

What advice would you have for someone who’s trying to pursue the same career as you?

My advice would be to make sure you are passionate about your career.  At the end of the day, your happiness should be the most important.


What was the last thing you were obsessed with?

Collecting tennis shoes. In particular, Air Jordan’s.

Where are you from and how has that shaped you?

I’m born and raised in LA. It has shaped me by being around different types of cultures, ethnicities, and meeting new people.

What’s your dream travel destination?

Istanbul, Turkey, Izmir, Turkey, and Milan, Italy.

If you could have lunch with anyone, living or dead, who would it be?

Vin Scully & Chick Hearn.

When do you feel best about yourself?

When I am able to help others in any capacity.

What’s your personal motto?

Transparency is key!

What’s a fun fact about you most people don’t know?

Two fun facts: I was the first baby born in Gardena, CA in the 1990s (birthday is on January 1, 1990 😊).


I learn the most from: Reading books and newspaper articles. I’m a sucker for learning new information on a daily basis.
I can’t live without: My television. I can watch sports & Netflix ALL DAY!
You can find me shopping at: any of the secondhand, vintage streetwear stores in the Melrose/Fairfax area of LA.
My astrological sign is: Capricorn.
I’m scared of: Strangely enough, I am not afraid of anything.
The last book I read was: Unscripted: The Unpredictable Moments That Make Life Extraordinary, by Ernie Johnson.
Most people would say I’m: Laid-back, easy-going, social, fun to be around.
I’m currently listening to: Drake, Kendrick Lamar & Jay-Z are always my go-to’s.
My style mantra is: A vintage sports or music t-shirt from the 80’s/90’s, jeans & a pair of Jordan’s or Vans.
I feel most comfortable: relaxing on the beach and exercising.
When I woke up today I felt: happy to be alive, because tomorrow is not promised.
Most people don’t know: I attended George Washington University and played basketball there from 2008-2012.
I feel the best when: I’m hanging out with family and friends.

Thank you, Aaron! We’ll catch up with you soon.

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